Bey is not only a destination for shoppers seeking comfortable and neat stylish clothing, but is also a hub for emerging Turkish lifestyle and fashion vision that caters for the modern gentlemen of this bustling city. Blogger Nil Ertürk, buyer Bulut Dur and ex-copywriter Ozan Ertürk have combined their forces to establish this oasis of understatement and laidback style. Even though the garments in stock are a constantly changing with respect to a mix-and-match portfolio of the seasonal style, BEY’s signature aesthetics continue to remain intact and true to its simplistic inspiration.
Although It mIght be redundant to even mentIon thIs, BEY belIeves In SImplIcIty. The journey of BEY started in 2014, as our fashion store opened up in a local yet vibrant district of Istanbul; Karaköy. With its minimalist style, almost demure interior, an open floor plan and no-frills approach to menswear, BEY Karaköy has become a fixture on Istanbul’s menswear local shopping map in no time. A purveyor of simple and effortless lifestyle for men, the brand stocks button down shirts, jeans, sweaters, pants, t-shirts and shoes, plus matching lifestyle accessories.